FOR IMMEDIATE RELEASE
New York, NY – February 10, 2020 Sun Broadcast Group announced today that it has been tapped to handle the national advertising sales for “El Show de Erazno Y La Chokolata” under its Sun Latino division. Originating from the Entravision studios in Los Angeles, the show is broadcast nationwide to more than 75 stations in more 50 top Hispanic markets. Affiliates include JoséFM in LA, KYSE El Paso, KQRT Las Vegas and KLNZ Phoenix.
Earlier this month, Sun Broadcast Group parent company, Gen Media Partners, announced they had secured the rights to syndicate and sell the program in a landmark multi-year deal. Sun was granted exclusive rights to sell the in-show national inventory as well as all national sponsorships and in-show integrations. Digital sales of the show including website, streaming and other online assets will be handled exclusively by Entravision Communications.
Julio Aponte, COO of Sun Broadcast Group and Sun Latino, commented “We’re very proud to be the exclusive national sales representative of the #1 show in all of Spanish-language radio across the USA. El Show De Erazno y La Chokolata makes Sun Latino a must buy in the Spanish-language network radio space. We are excited to present our advertisers with exclusive and unique new ways to connect with their customers through this incredible show!”
Oswaldo “Erazno” Diaz added, “Gen Media’s Sun Latino has the perfect team to sell my show to national advertisers. They understand the growing needs brands have including more integration, exclusive opportunities and high level reporting to ensure success. This exciting new chapter in my story will allow me to expand my brand to create new verticals to super serve our generous advertising clients and engage closer with my loyal audience.
About Sun Broadcast Group:
Named one of the fastest growing companies in America by Inc Magazine three years in a row, Sun Broadcast Group is a national radio network reaching over 250 million listeners through its more than 6,000 affiliates in both English and Spanish-language. With offices in New York City, Boston, Cleveland and Boca Raton, FL, Sun offers ad sales representation, syndication and programming support to producers, hosts and other radio networks nationwide. Its growing program and sales offerings include the Sun Select RADAR® Network, Paul Schaffer’s Day in Rock, The Michael Baisden Show, 90s with Alfonso Ribeiro, Erazno y La Chokolata, Express VO, The Jim Brickman Show, MeTV-FM, The Rooster, Country Fried Mix with DJ Sinister and many more.
For more information, call Sun Broadcast Group (800) 871-6163